Sky Rugby HQ
Sky Sport NZ wanted to refresh the look of all their in-house produced Rugby Shows. The problem? The decision to do so was finalized 2 weeks out of first airing date of the Breakdown. We had to be smart about how we would re-brand 4 shows in 2 weeks. The solution was to come up with an umbrella look with an internal moniker of Rugby HQ. From here the look would trickle down to the individual shows, giving it a 'same-but-different' treatment. 4 shows with a shoot element in 10 days... this was a true challenge of nerves!
Copyright Sky Network Television New Zealand
Credits: Sky Graphics (Creative Services)
Design, Concept, 3D/2D Compositing: Gary Leano
Lighting Cameraman: Jono Drew